Branding Basics

How can anyone brand anything without a budget? Most small companies don’t have an advertising budget to build a brand. The only way you can really brand anything on a budget is by using good old PR, low cost internet tactics and customer loyalty programs to drive awareness and word of mouth. In the world of communication noise today people don’t believe ads anymore. They need help to dig through all the B.S companies say about themselves. Continue reading “Branding Basics”