Address Labels for Promotion & Professionalism

Each component of your professional business stationery package makes an impression on your clients and presents you with a branding opportunity.

address labelSometimes little thought goes into address labels, and although label design is deceptively simple they can be extremely vital. Compared to a major ad campaign or full color annual report business labels may seem easy. Not so. Each component of your professional business stationery package makes an impression on your clients and presents you with a branding opportunity.

To get your mail recognized and create brand awareness you must take full advantage of every opportunity your business stationery package gives you. A consistent look and feel in your logo, stationery, envelopes, labels, and packaging will develop instant name recognition over time and your marketing materials won’t be lost in a sea of junk mail when your clients notice your custom address labels standing out from the crowd. Continue reading “Address Labels for Promotion & Professionalism”

Hot Foil Stamping Basics

Foil labels, stationery, envelopes, and business cards are all good prospects for hot foil stamping

foil labels

Similar to embossing, this technique stamps thin foil to paper or address labels with a hot metal die. Price can vary with the complexity of the die and the type of foil used. Continue reading “Hot Foil Stamping Basics”